Are you dreaming of turning your passion for crochet into a thriving business? Whether you’re just starting out or aiming to hit that coveted six-figure milestone, understanding the essential traits of successful creative entrepreneurs can give you a significant edge.

The six-figure business owners that I know are thriving, it’s not because they’re ruthless or they’re manipulative, but it’s because they embody patience, resilience, and courage.
– Pam Grice, The Crochetpreneur

Traits All Successful Creative Entrepreneurs Must Master
TABLE OF CONTENTS
- 1 Traits All Successful Creative Entrepreneurs Must Master
- 2 Introduction: Rethinking Success in Crochet Businesses
- 3 Busting the Myth: The “Dark Triad” Is NOT a Success Strategy
- 4 The Sustainable Path: Delay, Deflect, Dare
- 5 Comparing Models: Destructive vs. Sustainable Business
- 6 Reflect: Which of these Traits of Successful Creative Entrepreneurs Will You Cultivate First?
- 7 Grab Your Free Roadmap to Crochet Business Success
- 8 Final Thoughts: Build with Integrity, Patience, and Courage
In this episode of the Crochet Business Chat Podcast, I share vital lessons on the characteristics that set prosperous crochet businesses apart. Watch, listen or read below to discover how you can fast-track your growth—not by becoming ruthless or manipulative, but by embracing patience, resilience, and courage. 👇

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Introduction: Rethinking Success in Crochet Businesses
Many entrepreneurs, especially in creative fields like crochet, worry that they need to be cutthroat or overly aggressive to make it big. The business world can seem dominated by loud personalities and manipulative tactics. But long-term successful creative entrepreneurs don’t get there by climbing over others—they cultivate traits that foster genuine business growth.
‣ Key Takeaway: True business success is founded on integrity, patience, and connection—not on manipulation or ruthlessness.
Busting the Myth: The “Dark Triad” Is NOT a Success Strategy
Let’s first take a look at what the dark triad looks like and what a lot of people think is required to become a successful business owner:
- Narcissism: Excessive self-focus and obsession with admiration.
- Machiavellianism: Manipulating and deceiving others for gain.
- Psychopathy: Lack of empathy and reckless boldness.
While the Dark Triad traits might occasionally show up among successful creative entrepreneurs, they almost always come at a price. They can help in high-stakes cutthroat systems, but … In crochet businesses, where relationships and community are everything, they don’t build sustainable businesses.
Why the “Dark Triad” Fails in Crochet
❌ Alienates your core audience.
❌ Destroys trust needed for loyal customer bases.
❌ Burns bridges with collaborators and fellow makers.
The bottom line? The path of ruthless self-interest may grab headlines, but it rarely builds a business you’re proud of—or that lasts.
The Sustainable Path: Delay, Deflect, Dare
If the cutthroat approach doesn’t work, what does? Pam shares three core traits that every successful crochet entrepreneur should cultivate—Delay, Deflect, Dare. Let’s break each one down.
1. Delay: The Power of Patience and Long-Term Vision
Building a crochet business isn’t a “get rich quick” scheme. Real growth takes time—time to create, time to market, time to build an audience.
What Delay Looks Like in Action
✅ Investing upfront: Whether it’s time, money, or energy, realize you’ll pour more in before you see a return.
âś… Consistent output: From building inventory to posting regularly on social media.
âś… Understanding seasonal rhythms: Accept that sales may dip in summer and soar during the holidays.
💡 Pro Tip: Quick quitters don’t succeed, but patient creators do. The key is to keep showing up, refining your craft and business strategy, even when results aren’t instant.
Actionable Steps
- Create a content calendar and stick to it—even if your audience is small right now.
- Track your financial and creative investments with a growth mindset.
- Set realistic expectations for your business timeline.
2. Deflect: Handling Criticism with Grace and Focus
Every business owner faces criticism—sometimes constructive, sometimes just plain negative.
What Deflect Looks Like
âś… Discerning feedback: Learn to separate valuable input from noise.
✅ Focusing on your “aligned customers”: Not everyone will be your biggest fan—and that’s okay!
âś… Letting go: Sometimes a refund or a polite referral elsewhere will save you hours of stress.
đź’ˇ Pro Tip: Let unhelpful criticism roll off your back and only act on feedback that genuinely helps you serve your ideal customers better.
Actionable Steps
- Develop a simple script for handling complaints professionally.
- Keep a folder of positive feedback or testimonials for encouragement.
- Regularly review your offerings and communication to ensure they speak directly to your target market.
3. Dare: Embracing Failure as a Learning Tool
Fear of failure stops many talented creative entrepreneurs in their tracks. But failure is not the opposite of success—it’s often a stepping stone toward it.
What Daring Looks Like
âś… Willingness to release “flops“: Some patterns or products won’t resonate—learn and iterate.
âś… Taking calculated risks: Try new strategies, launch new collections, or experiment with marketing.
âś… Pivoting when needed: Adapt quickly based on what the market tells you.
💡 Pro Tip: Every “no” brings you closer to a “yes.” Failure isn’t final; it’s feedback.
Actionable Steps
- Set aside a “test and learn” budget for new ideas.
- Collect data on why certain launches didn’t work and apply those lessons.
- Celebrate attempts (even those that fail)—not just wins.
Comparing Models: Destructive vs. Sustainable Business
Let’s compare these two approaches side by side:
Let’s Compare
‣ Key Takeaway: The sustainable model builds both profit and a business you can be proud of, while destructive tactics lead to isolation and burnout.
Reflect: Which of these Traits of Successful Creative Entrepreneurs Will You Cultivate First?
Ask yourself these questions:
- Delay: Do you need to work on patience, setting and sticking to a long-term vision?
- Deflect: Do you find yourself rattled by criticism? Is it time to tune out negativity and engage only with those who lift you up?
- Dare: Are you holding back from trying new things because of fear? How can you reframe failure as growth?
How to Choose Your Focus Area
- Listen to your stress points—is it anxiety over slow progress, fear of negative reviews, or reluctance to try new ideas?
- Note one practical action step—start small and build from there.
- Reach out for resources or coaching if you need accountability and guidance.
Grab Your Free Roadmap to Crochet Business Success
My Crochetpreneur Success Roadmap is a strategic PDF to guide you through stages from vision-setting to actionable growth.

Get on the Road to Crochet Business Success
With This Free Printable
Ready to build a thriving business? Clarify where you are, what strengths you have, and where you can focus your energy next with this printable PDF!
Final Thoughts: Build with Integrity, Patience, and Courage
Remember, success in crochet isn’t about crushing others. Rather, successful creative entrepreneurs embody the traits of patience and courage. They focus on building something beautiful and not quitting. Don’t give up. Don’t be afraid to fail.
Take these lessons to heart, refine your mindset around Delay, Deflect, and Dare, and watch your crochet business blossom—one thoughtful decision at a time.
Ready to get started?
Subscribe to the Crochetpreneur podcast, join the Facebook group, and download your free roadmap. Your six-figure crochet business is built one stitch—and one courageous step—at a time.

