If you’ve ever posted in a Facebook group, asking about how much to charge for crochet items or popular crochet items to sell, you’re not alone. It’s something almost every crochet business owner has done at some point. But here’s the hard truth: these kinds of questions might actually be holding your business back rather than moving it forward.
The quality of your business depends on the quality of the questions you ask. Start asking CEO-level questions and watch how your business shifts.
– Pam Grice, The Crochetpreneur
Why Asking How Much to Charge for Crochet Items is Unhelpful
TABLE OF CONTENTS
- 1 Why Asking How Much to Charge for Crochet Items is Unhelpful
- 2 Why Are Crochet Business Owners Asking the Wrong Questions?
- 3 What Makes a Question “Unhelpful”?
- 4 How Much to Charge for Crochet Items – And Other Unhelpful Questions Crochet Business Owners Ask
- 5 Other Surface-Level Questions to Avoid (& Their Better Alternatives)
- 6 How to Start Asking CEO-Level Questions in Your Crochet Business
- 7 Want More Help Becoming a Crochet CEO?
- 8 Recap & Next Steps: Become the CEO Your Crochet Business Needs
That’s exactly what I dig into in this episode of the “Crochet Business Chat” podcast. Listen, watch, or read below as I break down why these surface-level questions are unhelpful (and often sabotaging your growth), and how changing the questions you ask can radically transforms your confidence, profits, and business direction. 👇
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Why Are Crochet Business Owners Asking the Wrong Questions?
It’s natural to look for guidance—especially when you feel stuck or overwhelmed. Facebook groups and community forums can feel like a lifeline. But asking random strangers how much to charge for crochet items or what you should make is a recipe for confusion, not clarity.
What Makes a Question “Unhelpful”?
I don’t call these “bad” or “dumb” questions, but they are unhelpful for your crochet business because:
❌ They don’t actually move your business forward.
❌ They rely on other people’s opinions instead of real data.
❌ They undermine your role as the CEO of your own business!
❌ They feed a cycle of chasing trends and quick fixes, instead of sustainable strategies.
Let’s explore the top three unhelpful questions—and see what you should ask instead.
How Much to Charge for Crochet Items – And Other Unhelpful Questions Crochet Business Owners Ask
Unhelpful Question #1: “How Much Should I Charge for My Crochet Items?” (or Patterns)
This is the #1 question I sees everywhere. It usually sounds like, “How much would you pay for this?”—directed at people who have no stake in your business and no knowledge of your customers, costs, or brand.
Why Is This Question a Problem?
- Irrelevant Opinions: You’re handing pricing decisions to random strangers who don’t understand your business model or target audience.
- Loss of Agency: You’re giving away your power as a business owner.
- No Profit Focus: The answers you get almost never account for your costs, your time, or your financial goals.
Remember: Your market is unique, your brand is unique, and so your pricing strategy will be unique to you.
What To Ask Instead of How Much to Charge for Crochet :
- What’s the best pricing strategy for my products that ensures profit and sustainability?
- Research your costs (materials, time, overhead).
- Analyze what your actual audience pays for similar items.
- Aim for the upper-middle end of your market’s price range (if it fits your brand).
- Adjust prices according to your goals—not just to “fit in.”
💡 Bonus Tip: Making enough money to buy yarn is not a business model! Set prices that actually support sustainable profit and pay yourself.
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Unhelpful Question #2: “What Are the Most Popular Crochet Designs or Items to Sell Right Now?”
Social media can make it feel like the secret to success is constantly riding the “next big trend.” But chasing what’s viral (like bumblebee plushies or chicken cozies) can hinder your brand and sap your joy.
Why This Is So Limiting:
- Popularity Isn’t Universal: What works for one seller’s audience may not work for yours.
- Burnout: Constantly keeping up with trends drains your creative energy.
- No Brand Differentiation: Making what everyone else is making turns you into a generic, forgettable shop.
- Price Wars: Mass-selling the same ‘popular’ item forces you to compete on price, leading to a race to the bottom (and burnout).
When you follow trends, you become the same as everyone else… You disappear.
What To Ask Instead:
- What products will resonate with my ideal customer and align with my goals?
- Consider what your customers want, are willing to pay for, and what you love to make.
- Look for the intersection of:
- Your customer’s needs
- Your unique style
- Your business goals
💡 Pro Tip: Create products that only you can offer. That’s where your brand’s magic lives!
Unhelpful Question #3: “Can I Sell This Pattern If I Just Changed It a Bit?”
It’s tempting to think, “If I tweak this free pattern, it’s mine!” But this mindset is risky—even beyond legal issues.
Why You Want to Avoid This:
- Credibility Damage: Being seen as the “copier” in the crochet community can hurt your reputation.
- No Cohesive Brand: Shops filled with reworked patterns lack uniqueness and consistency.
- Legal Risks: Directly copying patterns (even with minor changes) may land you in trouble.
Learn more about crochet copyright law here: Know your rights, the truth about common myths, and what to do when things go sideways.
If you want to be a designer, design. Let inspiration guide you, but don’t copy.
What To Ask Instead:
- How can I take inspiration and create something uniquely my own?
- Look to trends for inspiration, not duplication.
- Combine your favorite stitches, colors, and ideas in new ways.
- Draw inspiration from outside the crochet world (fashion, nature, current events).
Other Surface-Level Questions to Avoid (& Their Better Alternatives)
You’ve probably heard these before:
❓ What hashtags will make me go viral?
❓ How do I get more followers?
❓ Where can I buy the cheapest yarn?
❓ Should I use Etsy or Shopify?
While these may seem important, similar to asking how much to charge for crochet items, they’re often surface-level and come from comparison or fear. Instead, go deeper!
Better CEO Questions Include:
✅ How do I create consistent, valuable content to attract the right audience?
✅ How do I turn my existing followers into paying customers?
✅ How can I position my brand to justify premium pricing with quality materials?
✅ Which platforms best support my goals and serve my audience?
Example: Instead of “How do I get more followers?” ask: “How do I convert my existing followers into paying customers so I can grow profits and learn what they truly value?”
How to Start Asking CEO-Level Questions in Your Crochet Business
Leveling up your questions leads to better answers—and better results.
Key Areas to Focus Your Questions:
👥 Clarity on Customers: Who are they? What do they value? Learn more about how to identify your ideal customer here.
🎯 Clear Offers: What transformation does your product provide? Start speaking your customer’s language and addressing their needs, rather than just “selling crochet.”
📈 Numbers: What are your expenses, pricing needs, and profit goals? Create a pricing strategy that considers your target market and business goals.
Adopt the “So That…” Method
When you hit a business roadblock, try reframing: “What do I need to do so that I achieve [business outcome]?”
Example:
👎 Not: “How do I get more sales?”
👍 But: “How do I better understand my customers and market products so that more of my followers become buyers?”
Want More Help Becoming a Crochet CEO?
If you’re ready to step into the role of Crochet CEO, I highly encourage you to sign up for my Hobbypreneur to Crochet CEO Challenge! This proven, step-by-step system will help you boost your confidence, set CEO-level goals, price confidently, and design your business for growth.
Recap & Next Steps: Become the CEO Your Crochet Business Needs
The quality of your business is directly linked to the quality of your questions. Asking for random opinions stalls your growth. But asking strategic, CEO-level questions creates clarity, confidence, and PROFITS.
Your Action Steps:
- Review your recent questions. Are they surface-level or CEO-focused?
- Start with your numbers. Know your costs, goals, and what you really want to earn.
- Craft your own unique brand. Let your style, values, and ideal customer guide your product creation.
- Seek community that encourages ownership. Surround yourself with those who ask (and answer) deep, strategic questions.
Remember: Your goal isn’t just to sell more or get more followers—it’s to build a crochet business that supports the life and purpose you love. So stop asking questions like, “How much do I charge for crochet items?” and start asking more productive, focused questions, every single day!
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